Tanglin is offering an orchid gin that is bound to capture the attention of spirit connoisseurs and those looking to engage in new flavor experiences. With a nod to traditional gin botanicals, the brand includes the pine of Juniper. However, the recipe boasts an unexpected twist. On one hand, the Indian Amchoor—this is "a powdered form of green unripe mangos"—infuses the beverage with an unmistakable and delightful citrus note. On the other hand, the Vanilla Planifolia Orchid adds a very distinct smoothness and elegance to taste of the beverage.
Tanglin offers its Orchid Gin in a 700 mL bottle, retailing for $98. The spirit is accompanied by a very modern and tastefully vibrant packaging design that contributes immensely to the overall experience of Tanglin's unique product offering.
Image Credit: Tanglin
Why This Trend Is Growing
- Orchid-inspired Gin
- The trend of adding floral flavors to spirits provides an opportunity for new botanical combinations and unique taste experiences.
- Unconventional Botanicals in Gin
- The trend of using non-traditional botanicals in gin recipes opens up space for experimentation with global ingredients and unconventional flavor profiles.
- Premium Packaging Design
- The trend of modern and creative packaging design for luxury spirits provides opportunities for brands to differentiate and add value to their offerings.
Industries Being Reshaped
- Alcohol Manufacturing
- Gin distillers and spirit manufacturers can capitalize on the trend of using unconventional botanicals and floral flavors to create unique taste experiences and stand out in the crowded alcoholic beverage industry.
- Floral and Spice Farming
- The trend of using botanicals and spices in gin provides an opportunity for farmers and producers to grow and supply high-quality ingredients to the distillery industry.
- Graphic Design and Packaging
- The trend of premium packaging design for luxury spirits offers opportunities for graphic designers and packaging manufacturers to create eye-catching designs and innovative packaging solutions that enhance the brand experience and attract consumers.
