The Ones 2 Watch 'Roses' editorial is captured by photographer Anne-Line Nygaard who doubles as the feature's wardrobe stylist. Opting for a cool color palette of white, and pale pink hues, Nygaard dresses her muse -- Next London model Emily Butcher -- in tailored suits, simple shift dresses and patterned trousers that act as this editorial's most eye-catching clothing item.
Spotlighting pieces from labels like Gucci, & Other Stories and Marni, The Ones 2 Watch Roses photo series features hair and makeup by Moe Mukai and Mee Kee who opt for looks that are understated and easy to recreate.
Anne-Line Nygaard 's latest fashion editorial also features fresh flower props that are used to both adorn its backdrop and act as wearable accessories.
What's Driving This Trend
- Botanical Fashion
- There is an opportunity to design clothing with fresh flora that can be incorporated as either wearable accessories or backdrops enhancing fashion photography shoot.
- Sustainable Fashion
- Fashion industry players can adopt this cool color palette and simple clothing designs to promote sustainability in fashion by creating clothes that last longer and can be worn on many different occasions.
- Natural Makeup
- Beauty industry can explore understated and easy to recreate makeup looks inspired by floral gardens that promote the message of natural beauty over heavily caked-on makeup.
Who This Affects Most
- Fashion Industry
- Fashion designers, fashion photographers, and fashion editors can leverage the Botanical Fashion trend to promote more natural fashion designs and clothing application in photo-shoots, magazine editorials and runway shows.
- Sustainability Industry
- Sustainability entrepreneurs can explore the Sustainable Fashion trend to provide solutions to the fashion industry players to adopt the concepts of minimalism, creating clothes that last long, and encourage recycling.
- Beauty Industry
- Beauty companies can consider the Natural Makeup trend to release new make-up collections featuring soft colors, at the same time promoting Eco-friendly packaging and natural ingredients in their products.
