Swimmer-Aligning Goggles

The OnCourse Goggles are Designed to Improve Performance

The OnCourse Goggles are goggles designed specifically for swimmers who swim in lakes, the sea and other natural environments where there are no lane markers available as is the case in many indoor lap pools. These goggles use LED lights to help swimmers swim in a straight line and prevent them from wasting time and energy swimming in inefficient patterns.

These goggles are embedded with an electronic compass, an accelerometer (with tilt compensation) and a microprocessor running special software. To use, you simply look towards your destination and then press a button on the goggles to save the visual reference. Once you begin swimming, the OnCourse goggles will let you know if you deviate from your course.

These goggles are a brilliant product because they make use of already existing technology and apply it to a product that most people assumed probably couldn't be improved on very much.

Performance-enhancing Wearable Tech
OnCourse goggles utilize advanced technology to help swimmers improve their performance in natural environments.
Navigation Assistance Devices
The LED lights and electronic compass embedded in OnCourse goggles open up opportunities for developing navigational assistance devices for other outdoor activities.
Smart Sports Equipment
OnCourse goggles demonstrate the potential for smart sports equipment that can track and improve performance through advanced technology.

Who This Affects Most

Swim Gear Manufacturing
Manufacturers of swim gear can incorporate advanced technology such as LED lights and electronic compasses to improve their products and gain a competitive edge.
Outdoor Sports Equipment
The LED-based navigation assistance technology in the OnCourse goggles can be applied to other outdoor sports equipment such as hiking or trail running shoes or outdoor activity monitors.
Wearable Tech
The OnCourse goggles serve as an example of how wearable tech can be used to enhance performance in various industries beyond just fitness.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 85%
Freshness 8%