Flavia is bringing Lavazza Super Crema into offices and home offices with a Freshpack version made for its single-serve brewers. The medium-roast blend gives employees another familiar coffee option at work in the category that makes up 58% of U.S. coffee consumption.
Super Crema combines Arabica and Robusta beans for a creamy cup with light roasted hazelnut notes. The packs fit Flavia brewers, including the compact 3 AROMA Brewer. Its pack-to-cup design keeps each drink separate to reduce flavor transfer between coffee and tea drinks.
Availability in 19-count boxes for $15.30 through Flavia, with a larger Amazon pack as well, makes the blend easy for workplace buyers to add without replacing brewing hardware. Compatibility across existing Flavia brewers turns a recognizable retail coffee name into a low-friction office upgrade and widens beverage choice in breakrooms and home offices.
Image Credit: Flavia
What Makes This Trend Stand Out
- Branded Office Coffee
- Recognizable café and retail coffee names entering workplace brewers create low-friction premiumization for breakrooms and hybrid office setups.
- Single-serve Workplace Beverages
- Individually packed coffee formats support broader drink variety while reducing mess, waste, and cross-flavor contamination in shared environments.
- Home-office Refreshment Upgrades
- Hybrid work routines are expanding demand for compact, premium beverage systems that replicate office perks in residential settings.
Sectors Adopting This
- Coffee
- Established coffee brands can extend loyalty through compatible single-serve formats that meet workplace demand without new equipment investments.
- Office Supplies
- Procurement channels gain value by bundling familiar beverage brands with existing brewer ecosystems for easier employee amenity upgrades.
- Foodservice
- Workplace refreshment providers are positioned to differentiate through curated beverage portfolios that blend convenience, brand familiarity, and operational simplicity.
