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Grocery-Recognizing Apps

The ThirdEye App Helps the Visually Impaired In Retail Environments

— February 3, 2016 — Lifestyle
ThirdEye is an innovative visual object recognition app, developed by a group of freshmen students at the University of Pennsylvania, that is designed to empower people suffering from lowered vision when in retail environments. 19-year-old Joe Cappadona was the initial driving force behind the project. He came up with the idea when thinking about his experiences helping his vision-impaired grandfather at the grocery store.

The app is capable of scanning objects and reading back their label, working in conjunction with smart glasses. The scanning buttons are deliberately over-sized and made bright-colored in order to make them as user-friendly as possible to people suffering from sight deficiencies. The object recognition technology is powerful enough to be able to identify objects right down to their brand name.

Ultimately, ThirdEye could prove to be a boon for vision-impaired shoppers in retail environments that can be very confusing and difficult to navigate.
Trend Themes
1. Visual Object Recognition - Using advanced technology to identify and label objects for visually impaired individuals.
2. Assistive Technology - Developing innovative apps and devices to empower individuals with disabilities.
3. Smart Glasses - Integrating augmented reality glasses with object recognition capabilities to enhance the visual experience for the visually impaired.
Industry Implications
1. Retail - Implementing visual recognition technology in grocery stores and other retail environments to enhance accessibility for visually impaired customers.
2. Mobile App Development - Creating user-friendly apps that leverage object recognition technology to assist individuals with vision impairments.
3. Assistive Device Manufacturing - Producing smart glasses and other assistive devices that utilize object recognition technology to improve the daily lives of visually impaired individuals.
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