It’s that time of year again and Armida Ascano is letting viewers know what to expect not just from the runways, but from 2014 NYFW street style. New York Fashion Week is a timeless week of fashion tradition that follows after the iconic Paris Fashion Week.
This year, a lot of bloggers and media people covering the event are very into mock couture. This means apparel crafted with mock logos and styles of other designers. Brian Lichtenberg is a designer who took the notorious CELINE logo and gave it a fierce revamp, replacing the word ‘CELINE’ with ‘FELINE’ onto chic crewneck sweaters.
This year's NYFW street style is a lot like having double vision.
Key Themes Behind This Trend
- Mock Couture
- Disruptive innovation opportunity: Explore the potential of creating unique apparel crafted with mock logos and styles of famous designers.
- Street Style
- Disruptive innovation opportunity: Develop platforms or apps that allow users to discover and recreate popular street style looks.
- Fashion Blogging
- Disruptive innovation opportunity: Create new platforms or technologies to enhance the accessibility and engagement of fashion blogging.
Where This Applies
- Fashion Design
- Disruptive innovation opportunity: Utilize mock couture to create bold and unique fashion designs that challenge traditional design practices.
- Technology
- Disruptive innovation opportunity: Develop innovative platforms or apps that enhance the experience and engagement of street style photography.
- Media and Journalism
- Disruptive innovation opportunity: Explore new ways to cover fashion events, such as NYFW, through interactive and immersive storytelling techniques.
