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Trailblazing Skate Shoes

The Nike P-ROD 8 Takes Comfort and Cushioning to the Next Level

— June 5, 2014 — Fashion
The Nike P-ROD 8 is a skateboarding shoe that reflects ace Nike skateboarder Paul Rodriguez' deep respect for Nike's iconic basketball sneakers. Rodriguez was the first Nike skateboarder to get a Nike SB signature shoe, and over the years the P-ROD collection has continually pushed the boundaries, as has Rodriguez in his legendeary career. Like its predecessors, the P-ROD 8 relies on a fundamental and pure skateboarding form but also encourages the wearer to push their boundaries.

The Nike P-ROD 8 is equipped with 360 degrees of Nike Lunarlon impact protection, making the show highly lightweight, responsive and well-cushioned while allowing skaters a good feel for their board. The shoes have a Hyperscreen+ traction layer for improved durability, while the use of dynamic Nike Flywire cables allow for an adaptive fit. The shoe's unique outsole traction pattern offers a secure grip for skaters pulling off flicks, flips and other tricks.

The Nike P-ROD 8 will be available starting June 21 -- International Go Skateboarding Day -- at select Nike SB retailers and the Nike website.
Trend Themes
1. Lightweight and Responsive Skate Shoes - The use of lightweight and responsive materials in skate shoes creates opportunities for improved performance and comfort.
2. Adaptive Fit Technology in Skate Shoes - The integration of adaptive fit technology in skate shoes allows for a customized and secure fit, enhancing overall performance and control.
3. Durable and Grip-enhancing Outsole Traction - The development of durable and grip-enhancing outsole traction patterns in skate shoes provides skaters with increased stability and control during tricks and maneuvers.
Industry Implications
1. Athletic Footwear - The athletic footwear industry can benefit from innovations in lightweight materials, adaptive fit technology, and durable traction patterns to enhance performance across various sports and activities.
2. Skateboarding Equipment - Companies in the skateboarding equipment industry can capitalize on trends in responsive and cushioned skate shoes by incorporating these features into their product offerings, meeting the evolving needs and preferences of skateboarders.
3. Sports Retail - The sports retail industry can leverage the demand for innovative skate shoes with lightweight materials, adaptive fit technology, and enhanced outsole traction to attract and retain skateboarding enthusiasts, diversifying their product range.
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