Nike and Martine Rose are dropping a highly anticipated collaborative line, but what's most interesting is that the special-edition launch is being released exclusively on Craigslist in London.
The online classified ads platform is serving as an unconventional place for a high-fashion launch, however its practicality and accessibility makes it a unique channel to promote a brand's newest items. The vintage-inspired line features unique track suits, nostalgic sneakers, reworked jerseys and more, offering a collection that sits on the intersection of fashion and practicality.
Highly wearable and stylish, this line is sure to offer something for everyone and includes both bold and more subtle looks. The line will be released by select Craigslist accounts prior to next year's official launch.
Image credit: KevinTachman/ Nike