$18,000 Electric Vehicles

Clean the Sky - Positive Eco Trends & Breakthroughs

Nice MyCar

— July 22, 2008 — Autos
Nice is debuting its new plug-in electric city car, the MyCar, at the British Motor Show in London on July 23. The two-seater, eco-fun car with zero emissions be available in the U.K. this fall, with prices starting from $18,000.

MyCar is made in Hong Kong and designed by Giugiaro of Italdesign. It has a top speed of 40 mph (64 km/h) and a driving range re-charge time ranging from 6 to 8 hours.

Nice claims that MyCar has very low running costs. So low, in fact, that they account to about one fifteenth of the running cost of a conventional petrol or diesel model.

The zero CO2 emissions is a big selling point as it will allow people to avoid the costly UK road tax and no congestion charges.


Trend Themes

  1. Electric Vehicles — Disruptive innovation opportunity: Develop more affordable and eco-friendly electric vehicles to cater to the growing demand for sustainable transportation options.
  2. Plug-in Technology — Disruptive innovation opportunity: Expand the development of plug-in technology to create more accessible and convenient charging options for electric vehicles.
  3. Low Running Costs — Disruptive innovation opportunity: Design and implement cost-effective solutions that significantly reduce the operational expenses associated with owning and operating a vehicle.

Industry Implications

  1. Automotive — Disruptive innovation opportunity: Collaborate with automotive manufacturers to integrate electric vehicle technology into mainstream vehicle models at affordable price points.
  2. Renewable Energy — Disruptive innovation opportunity: Develop sustainable and efficient methods to generate renewable energy for charging electric vehicles, reducing reliance on fossil fuel-based power sources.
  3. Urban Mobility — Disruptive innovation opportunity: Create innovative solutions and services that optimize urban mobility, utilizing electric vehicles as a key component to reduce congestion and pollution.
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