Biometric Smartphones

Nexus Imprint Simplifies Phone Security with a Built-In Fingerprint Scanner

While fingerprint scanners on personal laptops didn't exactly catch on as a must-have selling feature, technology like the Nexus Imprint is being revived in many new smartphones as biometric identification is becoming more linked to the protection of one's digital identity.

As well as being re-introduced into familiar technology, fingerprint scanners are becoming smarter, faster and more accurate. Seen on the 5X and 6P models, Nexus Imprint technology lets users place a finger on the back of their phone case and have it scanned to unlock apps or quickly pay at a checkout line.

Now that Google has taken steps to push fingerprint authentication on its devices, consumers are beginning to realize that biometrics are set to become a key part of personal identity verification and security in the not-do-distant future.

Biometric Identification
The use of biometric identification is becoming a more prominent feature in personal technology as people desire more protection for their digital identities.
Fingerprint Scanning
Fingerprint scanning is being reintroduced into personal technology, including smartphones, with smarter, faster, and more accurate technology.
Personal Identity Verification
Consumers are realizing that personal identity verification through biometrics will become a key component in securing their digital identities.

Where This Applies

Technology
The technology industry can continue to innovate and improve biometric identification and fingerprint scanning capabilities to address growing security concerns.
Mobile Devices
The mobile device industry can focus on implementing biometric identification and fingerprint scanning technology into their products as a key security feature.
Security
The security industry can explore new applications for biometric identification and fingerprint scanning technology to enhance personal and digital security measures.
SCORE
2.2 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 34%
Freshness 8%

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