The New York Dolls Shoot Captures an Underground Scene
Robyn Currie — March 9, 2010 — Fashion
References: inkedmag
New York Dolls photoshoot is nothing short of religious.
Shot by famed photographer Marley Kate, this shoot captures the true apathy and surliness that accompanies this ongoing fad/lifestyle of the hipster. Also captured is the hipster in its natural habitat -- partying and attempting to DJ.
Check out the gallery for more of the New York Dolls photoshoot.
Implications - The hipster lifestyle is waning, but past members of this music-loving, party tribe still have permanent reminders of their hipsterdom -- their tattoos. Instead of hiding their past ink, hipsters, hippies and even boomers are embracing their tattoos (no matter how big, embarrassing or out-there) as they are a symbol of the social group that they belong (or have belonged) to.
Shot by famed photographer Marley Kate, this shoot captures the true apathy and surliness that accompanies this ongoing fad/lifestyle of the hipster. Also captured is the hipster in its natural habitat -- partying and attempting to DJ.
Check out the gallery for more of the New York Dolls photoshoot.
Implications - The hipster lifestyle is waning, but past members of this music-loving, party tribe still have permanent reminders of their hipsterdom -- their tattoos. Instead of hiding their past ink, hipsters, hippies and even boomers are embracing their tattoos (no matter how big, embarrassing or out-there) as they are a symbol of the social group that they belong (or have belonged) to.
Trend Themes
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Tattoo Acceptance — An acceptance of tattoos as a symbol of belonging, even after the decline of the hipster trend.
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Embracing Subcultures — A willingness to embrace subcultures through visible tattoos, rather than hiding them away.
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Marley Kate Style Photography — An increased interest in Marley Kate's style of inktography photography, capturing underground and alternative scenes.
Industry Implications
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Tattoo Removal Services — There may be a decline in demand for tattoo removal services if people are embracing their tattoos as a symbol of belonging.
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Tattoo Aftercare Products — As more people embrace their tattoos, there will be a rise in demand for tattoo aftercare products, providing a potential opportunity for disruptively innovative companies in this space.
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Alternative Fashion Brands — An increased interest in subcultures, as evidenced by the New York Dolls photoshoot, suggests a potential opportunity for disruptively innovative alternative fashion brands.
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