Check out this video to join DJ Clark Kent as he shows off a jaw-dropping array of New Era caps to young Lane Carter and tells the exciting and unique story behind each cap. The ad features everything from hot cars to even hotter girls and superstars with a keen sense of urban style.
Fellow cap-obsessed friends including producer and DJ Lunice and Dodgers Center Fielder Matt Kemp make cameos in the short spot to help express that New Era baseball caps are more than just pieces of headwear. They're statements of allegiance that unite you with everyone else who reps your team, your town or your style. Check out #WearYourAllegiance on Twitter and Facebook and up your style game because really, what are you waiting for?