Premium Quality Fishing Gear

Necessityy Sense's SS19 Capsule Takes a Luxe Angle of Being Shipbound

Taiwan-based fashion label Necessity Sense introduces its new collection designed for the Spring/Summer 2019 season entitled 'Needles in the Sea.' The range was designed with inspiration drawn from the designer's family roots and cultural heritage in Taiwan.

The lookbook takes on a theme that takes place on a ship, highlighting the workwear apparel of fishermen. It drives the sea-bound workwear towards a luxurious angle and also celebrates Taiwan with the infusion of unique pattern designs. There are also lifestyle accessory options that are adorned in a color palette featuring hues of lilac purple, silver, blue, and rust as a nod to the sea-bound lifestyle. Some of the standout pieces in the collection include the short sleeve tops that showcase visuals of crashing waves, ocean foam, and a light lilac wash.

Luxurious Workwear
Opportunity for luxury fashion brands to create high-end, stylish workwear inspired by traditional and functional apparel.
Cultural Heritage Influences
Potential for brands to incorporate cultural heritage and roots into their designs, offering unique and meaningful products.
Sea-inspired Aesthetics
Opportunity for brands to explore sea-themed designs and color palettes in their collections for a fresh and captivating look.

Where This Applies

Fashion
Fashion industry can leverage the demand for premium quality fishing gear by incorporating luxury elements and cultural influences into their designs.
Outdoor Apparel
Outdoor apparel industry can tap into the trend of luxurious workwear by creating high-performance and stylish gear inspired by sea-bound workwear.
Accessories
Opportunity for accessory brands to create lifestyle products with sea-inspired aesthetics, offering unique and visually appealing options.
SCORE
1.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 15%
Freshness 8%