The Nautilus is a new pen designed by Marc Newson for the fashion power house Hermes, best known for their luxurious scarves for women.
While pens are a slightly different product from what the brand normally sells, it still holds a sense of luxurious craftsmanship, which is what the company is known for. However, the price of this item does not come cheaply, as it is rumoured that the pen will be selling for close to $1,000. One would have to be sure that this pen holds the power to produce many powerful notes and love poems before making the purchase.
The pen comes in various colors including burgundy and carbon blue, with the signature rolling tip inspired by the pilot pen that was invented back in the 50s.
Photo Credits: designboom, hermes
Why This Trend Is Growing
- Luxury Pen Design
- Designing luxurious pens as a way to extend the brand existence beyond traditional products for premium customers.
- Collaboration Projects
- Partnering with artists, designers, and other luxury brands to create unique products that reflect innovation and artistic tendencies.
- Limited Editions
- Creating high-end pens with limited editions and scarce production, which give the product a sense of uniqueness and exclusivity.
Industries Being Reshaped
- Luxury Branding
- Offering exceptional products for a high-end clientele with extended brand lines beyond traditional products.
- Fashion Design
- Implementing influential design methods to add value and uniqueness for limited products.
- Writing Instruments
- Developing innovative pens with special premium features to extend the existing line of writing products.
