ASICS Malaysia introduces its latest Nasi Lemak sneaker, honoring its national dish in the form of the signature 'GEL-KAYANO 5 OG.' The model boasts off-white hues as the base foundation to represent the rice and the egg whites of the dish.
It is adorned with hues of red recalling the chili paste, green nodding to the cucumbers, yellow as the yolk, and brown representing nuts and anchovies. Boon Tib Soon Nik, the country manager of ASICS Malaysia states, “What we love about the shoe colorway re-design is that; it centers around the nasi lemak which is a dish that everyone likes and a societal knot that all Malaysians can relate to and instantly love. Through this shoe, we hope to share with everyone that feeling of unity, and to spread the love to all corners of the globe.”
Image Credit: ASICS Malaysia