Nodding off during a train or bus ride can be commonplace for commuters but is notorious for causing neck stiffness, which is something the 'Napow' jacket is designed to help combat against.
Designed by Loris Dadda, the 'Nap On The Way' (Napow) jacket has a sleeveless construction that's accented by a series of buckles that will secure it to the body. The built-in hood will cover the eyes and keep the head securely in place to prevent flopping, while the adjustable straps will support just the right level of movement.
The 'Napow' jacket is crafted out of synthetic fibers with polyurethane and eco leather, and is ideal for those looking to catch a bit of rest when commuting or even on breaks.
What's Driving This Trend
- Synthetic Fiber Materials
- The 'Napow' jacket is crafted out of synthetic fibers with polyurethane and eco leather, indicating a trend towards using innovative materials in clothing design.
- Commuter Sleep Solutions
- The 'Napow' jacket supports sleep during commutes, highlighting a growing trend in developing products to address common challenges faced by commuters.
- Adjustable Design Features
- The 'Napow' jacket features adjustable straps and buckles, showcasing a trend of customizable and adaptable designs in the fashion industry.
Who This Affects Most
- Fashion
- The 'Napow' jacket reflects a trend in the fashion industry towards creating functional and comfortable clothing for everyday activities.
- Textile
- The use of synthetic fibers in the 'Napow' jacket demonstrates an opportunity for the textile industry to explore innovative and sustainable materials.
- Transportation
- The 'Napow' jacket addresses the need for rest during commutes, indicating an emerging opportunity for the transportation industry to provide enhanced comfort for passengers.
