Performance-Driven Plant-Derived Sweeteners

Nambawan Spain Debuts the Thaûma Innovation

Nambawan Spain has commercially launched Thaûma, a plant-derived thaumatin II protein sweetener and flavor modifier that is up to 13,600 times sweeter than sugar, non-caloric, non-glycemic, and suitable for use in functional beverages, dairy, confectionery, and nutrition products.

Nambawan Spain outlines some of the strengths of its breakthrough innovation. For example, Thaûma works at extremely low concentrations of just one to five parts per million, which is 75 to 230 times lower than stevia or monk fruit. The plant-derived sweetener also functions as a flavor modifier that masks undesirable tastes while enhancing sweetness perception and improving mouthfeel.

Nambawan Spain's product is produced using sustainable plant molecular farming technology, which ensures a more reliable and scalable supply chain.

Image Credit: Nambawan Spain

Ultra-high-intensity Sweeteners
Sweetener systems measured in parts per million create room for lower-cost formulations, cleaner nutrition panels, and new sensory profiles across reduced-sugar products.
Flavor-modifying Proteins
Protein-based ingredients that mask bitterness while enhancing sweetness and mouthfeel are reshaping how brands formulate functional foods with challenging active ingredients.
Plant Molecular Farming
Sustainable crop-based production platforms are emerging as scalable alternatives to traditional extraction and fermentation for specialty food proteins.

Who This Affects Most

Functional Beverages
Low-dose, non-glycemic sweetness and taste-masking functionality support the development of wellness drinks with vitamins, minerals, botanicals, and other difficult flavors.
Dairy Alternatives
Plant-derived flavor modifiers offer a path to smoother mouthfeel and better sweetness perception in non-dairy products without adding sugar or calories.
Nutrition Products
High-potency natural sweetening proteins align with demand for cleaner protein powders, meal replacements, and supplements that balance efficacy with improved taste.
SCORE
8.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 71%
Activity 79%
Freshness 92%