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Collegiate Varsity Manicures

Get Back into School Mode with this Academic-Themed Nail Art Tutorial

— August 23, 2014 — Fashion
If you aren't ready to leave summer behind and go back to school, this fun varsity nail art tutorial is a great way to help you tap back into your school spirit. Pop Sugar's beauty blog expect Kaitlyn Dreyling teaches you how to create a fun and inexpensive manicure that supports your school, university or college.

This chic manicure is incredibly easy to do at home with salon-quality results. All you need is a few polish hues based on your school colors and a fine-tip brush. Begin by painting your nails a base hue inspired by your school's most predominant color. In this tutorial Dreyling opts for a nautical navy blue. Once the color has dried go over the nails with a white polish and a thin paint brush and add two vertical stripes on each nail. Leave one accent nail blank and go in and add a decal of the first letter of your school.
Trend Themes
1. Academic-themed Nail Art - Disruptive innovation opportunity: Develop customizable nail art kits for students to show school spirit.
2. DIY Manicures - Disruptive innovation opportunity: Create an online platform that offers step-by-step tutorials and tools to help individuals achieve salon-quality manicures at home.
3. Personalized Decals - Disruptive innovation opportunity: Design a system that allows customers to create and order personalized decals, such as school logos or initials, to add to their manicures.
Industry Implications
1. Beauty and Cosmetics - Disruptive innovation opportunity: Introduce a line of school-themed nail polishes and manicure tools specifically targeted at the student demographic.
2. E-commerce - Disruptive innovation opportunity: Launch an online marketplace for niche beauty products, including customizable nail art kits and decals.
3. Education - Disruptive innovation opportunity: Implement a program within schools or universities that offers nail art workshops or classes as a recreational creative outlet for students.
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