Those who are looking for additional benefits from their morning or afternoon cup of coffee can turn to Superfoodies' organic mushroom coffees, which are packed with potent adaptogenic ingredients that provide extra nutrients and minerals. The products are made by combining 95% freshly ground Columbian coffee and 5% mushroom extract, and are packaged in coffee bags so that the brews can be prepared like tea. To familiarize consumers with the way these products can be prepared at different brewing strengths, Superfoodies' vibrant secondary packaging uses a simple graphic system.
Each of the mushroom coffee products in the new range shares a different functional benefit, with options including Focus, Achieve and Relax. These mushroom-infused superfood coffee blends feature various combinations of potent adaptogenic ingredients like reishi, lion's mane, chaga and cordyceps to provide the desired effect.