Blueberry Muffin Protein Powder is one of the products that's helping to expand KOS' range of organic, plant-based protein powder and it is enhanced with ingredients that are particularly relevant to the current times. The plant-powered protein powder includes spirulina and immune-boosting antioxidants and supplies 20 grams of protein and 170 calories per serving.
The organic protein blend combines all-organic pea protein with flax seed, pumpkin seed protein, quinoa trim and organic chia seed, plus a digestive enzyme blend. The nourishing formula also contains organic blueberry flakes, plus adaptogenic mushrooms and superfood ingredients like elderberry.
The brand is also introducing Unflavored and Unsweetened Protein Powder and Salted Caramel Coffee Protein Powder with 50 milligrams of caffeine.
Image Credit: KOS
Key Themes Behind This Trend
- Plant-based Protein Powders
- There's a growing demand for plant-based protein powders that are environmentally friendly and better for human health.
- Immunity-boosting Supplements
- Due to the current need for immunity-boosting products, there is an opportunity for companies to create innovative supplements with immune-boosting ingredients.
- Functional Protein Powders
- Consumers are seeking out protein powders that are not only high in protein content but also contain functional ingredients like antioxidants, probiotics, and adaptogens.
Where This Applies
- Nutrition
- The nutrition industry can benefit from incorporating immune-boosting ingredients like spirulina and elderberry in their products.
- Fitness
- Fitness companies can capitalize on the growing demand for plant-based protein powders and create products tailored to fitness enthusiasts.
- Food and Beverage
- Food and beverage companies have the opportunity to create functional protein powder products that can be used as ingredients in foods like baked goods or added to smoothies.
