MS BEAUTiLAB makes a foundation that contains pigments treated with the C8-silk lipoamino acids (MaestraColors+ Safe) which has been shown to support "a significant increase in self-esteem and pleasant emotion, and a significant decrease in general stress." MS BEAUTiLAB partnered with Greentech to provide scientific evidence that the foundation had an impact on well-being and emotions and a randomized crossover study was conducted to assess self-esteem, stress, mood and emotion as a result of applying two foundations. The results of the study show that the pigments included in MS BEAUTiLAB's product have the potential to bring new benefits to a foundation.
Beyond having an impact on physical appearances, makeup and skincare products are being created to have an impact on consumers' mood and wellness.
Image Credit: MS BEAUTiLAB