For the third year in a row, luxury purse brand Longchamp joined forces with the Chinese digital influencer Mr. Bags to launch a novelty and striking 7-piece collection. Inspired by the "Chihuo" concept -- meaning food in Chinese -- this collection comes in a variety of sizes and styles for an elevated and luxurious aesthetic.
The Mr. Bags x Longchamp collection boasts a cheese-inspired aesthetic, which some purses feature a bold pattern of bright yellow cheese wedges and others featuring avant-garde details like a bite-sized chunk missing from the flap. To showcase the new collaboration, the brands released an adorable video showcasing two friends dining together, one a mouse and one a human, with the iconic cheese blocks and purses making an appearance throughout the video.
Image Credit: Longchamp