Kristen Hedges is working dutifully at building an online community surround motherhood stories and taking care of yourself as a mama. The 'indie author' self-published her first book 'Something Like the Desert' and recently released 'Mama, Bare., Volume 1' about "the birth of mother, written by all of us." The latter is a collection of motherhood stories following the first days and weeks after giving birth, gathered from dedicated members of the following she's garnered via her blog and Instagram account.
Kristen is also a certified yoga and meditation instructor, holistic health practitioner and 'medicine woman.' In addition to talking about attachment parenting and her daughter Aspen, the mommy blogger regularly posts lifestyle content, including plant-based and warm food.
Why This Trend Is Growing
- Community Building
- An emerging trend in the mommy blogging industry is community building, where bloggers aim to create online communities centered around motherhood experiences.
- Self-publishing
- The self-publishing trend within the writing industry provides authors like Kristen Hedges the opportunity to share their stories and connect with readers directly, bypassing traditional publishing channels.
- Holistic Health
- The adoption of holistic health practices by mommy bloggers creates an opportunity for businesses in the wellness industry to offer products and services tailored to this target audience.
Industries Being Reshaped
- Mommy Blogging
- The mommy blogging industry can explore innovative ways to facilitate community building among its audience, leveraging technology and social media platforms.
- Writing
- The writing industry can embrace self-publishing as a disruptive innovation, empowering authors to directly reach their readers and create new revenue streams.
- Wellness
- The wellness industry should consider collaborating with influential mommy bloggers in the holistic health space to promote their products and services and tap into a dedicated and engaged audience.
