Luxe Over-Sized Timepieces

Oris' Mido Multifort Datometer is a Modern Big Crown Pointer Date

World renowned watch designer Oris released the new Mido Multifort Datometer, the brand's latest take on the classic pointer date with an over-sized crown. The pointer date style uses a hand hat to point at the day of the month around the dial.

The face features a unique design that is stylish and modern, in a large size that is both easy to read and unique. The middle ground offers the brand's classic style with clean lines, a simple color scheme and a sturdy scratch-resistant glass face. Using high-end materials to make up each part of the new watch, the brand has created a piece of jewelry that can last a lifetime or even be passed down for generations.

The Mido Multifort Datometer from Oris is available online now with a tan leather strap, starting at $1600.

Over-sized Timepieces
Opportunity for watch designers to create stylish and modern timepieces with larger dials for easy readability.
Pointer Date Watches
Potential for watch brands to incorporate a hand hat design that points at the day of the month, adding a unique touch to classic timepieces.
Luxury Watch Materials
Innovation chance for watchmakers to use high-end materials to enhance the durability and longevity of their timepieces.

Where This Applies

Watch Design
The watch design industry can explore opportunities to create trendy and fashionable over-sized timepieces with unique features.
Luxury Goods
Opportunity for the luxury goods industry to offer high-end, pointer date watches that can become heirloom pieces.
E-commerce
Online retailers have the chance to market and sell high-quality, over-sized timepieces with unique designs such as the Mido Multifort Datometer from Oris.
SCORE
2.2 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 30%
Activity 28%
Freshness 8%

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