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Reissued High-Tech Shoes

The Adidas Originals OG Micropacers are Sleek and Shiny

— August 18, 2014 — Fashion
The Adidas Originals OG Micropacers are shoes being released to celebrate the 30th anniversary of the trailblazing Adidas Micropacer model that was released in the year 1984.

The Adidas Micropacer sneaker was well and truly ahead of its time due to the incredible technology that was embedded within it. This shoe was fitted with a tiny microprocessor that could track the distance traveled by the wearer of the shoe. It was even able to measure how many calories shoe wearers burned.

As far as the Adidas Micropacers' design elements go, the sneakers will feature the original shoe's iconic metallic silver body. Three elegant blue stripes complete the shoe's body and give it a modern, sporty appearance.

The Adidas Originals OG Micropacer shoes were made available for purchase on August 16 at select shoe retailers.
Trend Themes
1. Retrotech Footwear - Disruptive innovation opportunity: Integrate modern technology into classic sneaker designs for a nostalgic yet functional shoe experience.
2. Smart Shoe Technology - Disruptive innovation opportunity: Develop shoes with embedded microprocessors to track metrics such as distance, calories burned, and more.
3. Limited Edition Releases - Disruptive innovation opportunity: Capitalize on consumer demand for exclusive products by releasing limited edition footwear with historical significance.
Industry Implications
1. Footwear - Disruptive innovation opportunity: Combine fashion and technology to create innovative footwear that enhances performance and style.
2. Fashion Retail - Disruptive innovation opportunity: Embrace limited edition releases to attract customers seeking unique and collectible fashion items.
3. Wellness and Fitness - Disruptive innovation opportunity: Develop smart shoes that provide real-time data to individuals monitoring their health and fitness goals.
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