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Microbiome-Friendly Hair Care

These Biotera Products are Certified Microbiome-friendly

— September 20, 2022 — Fashion
Biotera's kind-scalp-formulations come from a Microbiome-friendly certified product line that help good bacteria to flourish, all the while keeping bad bacteria in check. While some topical products include harsh ingredients that can disrupt the microbiome's balance, these products were mindfully made to support the diversity of the scalp's microbiome.

With prebiotic and postbiotic blends and botanicals, the Biotera formulas are scalp-friendly, first and foremost. The new Ultra Color Care and Ultra Moisturizing free from sulfates collections recognize the importance of scalp health and the role it plays in the overall look and feel of healthy hair.

This Zotos Professional sub-brand worked with Microbiologist, Dr. Kristin Neumann, who explains, "The 'Microbiome-friendly certification' facilitates the decision of consumers when looking for skin and microbiome-friendly products."
Trend Themes
1. Microbiome-friendly Products - Increasing demand for products that support scalp and skin microbiome balance create opportunities for innovation in the beauty industry
2. Prebiotic and Postbiotic Formulas - Formulating beauty and personal care products with prebiotic and postbiotic blends can disrupt the industry by offering targeted, yet gentle solutions
3. Scalp-care Emphasis - Increased awareness of the important role scalp health plays in hair health and appearance can foster innovative solutions within the hair care industry
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry can create new products that prioritize scalp and skin microbiome balance
2. Health and Wellness - The health and wellness industry can market products that support the microbiome balance of the skin and scalp
3. Microbiome Science - The microbiome science industry can create testing and certification procedures for microbiome-friendly products, opening up a new market sector
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