Boldly Branded Editorials

The Mi Vida Logo Boasts an Array of Couture Designers

Mi Vida Logo (My Logo Life), is a brand-infused fashion editorial for the November 2011 issue of Vogue Japan. American fashion model Crystal Renn takes center stage in this pricey pictorial photographed by Giampaolo Sgura.

The luxury wardrobe selection, styled by style-star Anna Dello Russo includes select designs from veteran labels such as Louis Vuitton, Dolce and Gabbana, Fendi, Vivienne Westwood, Chanel, Prada and others. In this fashion spread, iconic designer labels are complemented by sensationally structured couture headpieces. These headpieces accessorize bold ensembles while their oversized brand logos add humor and visual flair to the over-indulgent shoot. Mi Vida Logo proves that decadence is here to stay and that more is more when it comes to high fashion.

Image Credit: <a target="_blank" href="http://www.giampaolosgura.com/">Giampaolo Sgura</a>

Brand-infused Fashion
Disruptive innovation opportunity: Explore collaborations between fashion brands and other industries for unique, branded creations.
Couture Headpieces
Disruptive innovation opportunity: Develop innovative ways to incorporate oversized brand logos and unique accessories into high-fashion ensembles.
Visual Flair in Fashion
Disruptive innovation opportunity: Create visually striking fashion editorials that combine bold ensembles with humor and artistic expression.

Who This Affects Most

Fashion
Disruptive innovation opportunity: Integrate luxury wardrobe selections with popular brand logos to create unique fashion pieces.
Photography
Disruptive innovation opportunity: Experiment with unconventional photography techniques to capture the essence of brand-infused fashion.
Cosmetics
Disruptive innovation opportunity: Develop makeup products and techniques that complement and enhance brand-infused fashion editorials.
SCORE
5.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 87%
Activity 82%
Freshness 8%