Weather-Resistant Men's Clothing

NikeLab's Men's Athletic Clothing Line Blends Style and Function

The NikeLab men's athletic clothing collection titled 'ACG Summer 16' incorporates functionality, durability and minimalist fashion all together.

The collection is suitable for many living in a number of different environments as the pieces are designed to combat natural elements of varying degrees. Although this line of men's athletic clothing is perfect for working out in, the clean lines and neutral color options make it great everyday casual wear.

In an age where people are constantly taking pictures, looking good doing any activity is in everyone's best interest. The collection includes stylish straight leg pants, crew neck sweaters, knee-length shorts, jackets, bags and shoe designs. The close-toed sandals offer support and breathability while the monochrome runners match well with the entire collection.

Weather-resistant Clothing
Companies could explore creating weather-resistant clothing lines beyond athletic wear to appeal to consumers living in locations with harsh weather conditions.
Functional Minimalist Fashion
More companies may include functionality and minimalist fashion design features to appeal to customers’ desire for both aesthetics and practicality.
Athletic Clothing as Casual Wear
Companies can consider creating athletic clothing collections that are versatile enough to wear for casual everyday occasions and physical activities.

Who This Affects Most

Outdoor Apparel
Outdoor apparel companies could incorporate innovative weather-resistant materials into their clothing lines.
Athletic Wear
Athletic wear companies can introduce new designs that are multifunctional and stylish to cater to fashion-conscious athletes.
Fashion
Fashion designers can incorporate the minimalist functional design features of athletic wear into their clothing lines for the general public.
SCORE
5.3 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 73%
Freshness 8%