Badass Androgynous Photoshoots

Vogue Japan's 'Melancholy Was The Mood' May 2012 Spread is Epicine

Vogue Japan's May 2012 issue is set to feature the 'Melancholy Was The Mood' spread. Photographed by artists Daniele Duella and Iango Henzi, the haute couture photo shoot showcases the lovely Natasha Poly in emasculated ensembles. With overly tousled loose curls and a pair of tinted shades, Duella and Henzi have pulled off a male-oriented look with ease.

The Melancholy Was The Mood series showcases the many ways in which females may sport masculine outfits come spring. The dark pieces chosen include a crisp linear blazer, a sharp bow tie and a classic oxford shirt, all of which can be easily incorporated into everyday apparel choices. Set amid an unnamed ashen backdrop, the juxtaposition of black on white emphasizes the brazen nature of the Melancholy Was The Mood Vogue 2012 May series.

Androgynous Fashion
Disruptive innovation opportunity: Create gender-neutral clothing lines that challenge traditional fashion norms.
Gender Fluidity
Disruptive innovation opportunity: Develop marketing campaigns that celebrate diverse gender expressions and challenge binary notions of masculinity and femininity.
Haute Couture Photography
Disruptive innovation opportunity: Experiment with unconventional styles and concepts in fashion photography to create captivating and boundary-pushing visuals.

Sectors Adopting This

Fashion
Disruptive innovation opportunity: Introduce and promote inclusive sizing options to cater to a wider range of body types and promote body positivity.
Media and Entertainment
Disruptive innovation opportunity: Create content that showcases diverse representations of gender and challenges societal norms to resonate with a more inclusive audience.
Luxury Goods
Disruptive innovation opportunity: Collaborate with artists and designers to create limited edition collections that blend masculine and feminine elements, appealing to those who appreciate unique and non-conventional luxury fashion.
SCORE
5.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 67%
Activity 75%
Freshness 8%