Afia Boasts Different Falafel & Kibbeh in a Variety Bundle
Afia specializes in healthy, easy-to-make Mediterranean recipes, and its product range includes things such as falafel—the delicious deep-fried ball or patty-shaped fritter that is common in Middle Eastern cuisine and a wonderful vegetarian option, and kibbeh—another tasty dish, usually made by blending spiced ground meat, onion, and grain.
Afia's falafel product is non-GMO, gluten-free, vegan, and rich in plant-derived proteins. Its kibbeh offering, on the other hand, features halal meat. Afia's Mediterranean recipes come frozen and individuals can choose a variety bundle if interested in sampling. A six-bag bundle includes the Traditional Falafel, the Garlic & Herb Falafel, the Turmeric (Spicy) Falafel, the Sun-Dried Tomato Falafel, the Za'atar Falafel, and the Traditional Kibbeh. If one opts-in for the 12-bag offering, one may enjoy a second bag of each variety.
Afia's falafel product is non-GMO, gluten-free, vegan, and rich in plant-derived proteins. Its kibbeh offering, on the other hand, features halal meat. Afia's Mediterranean recipes come frozen and individuals can choose a variety bundle if interested in sampling. A six-bag bundle includes the Traditional Falafel, the Garlic & Herb Falafel, the Turmeric (Spicy) Falafel, the Sun-Dried Tomato Falafel, the Za'atar Falafel, and the Traditional Kibbeh. If one opts-in for the 12-bag offering, one may enjoy a second bag of each variety.
Trend Themes
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Healthy Frozen Mediterranean Foods — Opportunity to disrupt the frozen food industry by introducing more healthy and diverse options inspired by Mediterranean cuisine.
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Plant-based Protein Products — Opportunity for food companies to tap into the growing demand for plant-based protein by offering more non-GMO and gluten-free products like Afia's falafel.
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Halal Food Products — Opportunity for food companies to cater to the growing Muslim population and introduce more halal-certified products like Afia's kibbeh.
Industry Implications
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Frozen Food Industry — Disrupt the frozen food industry by producing healthier and diverse Mediterranean-inspired frozen meals.
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Plant-based Food Industry — Introduce more plant-based protein products into the market, leveraging healthier ingredients and vegan-friendly options like Afia's falafel.
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Halal Food Industry — Cater to the growing demand for halal-certified food among the Muslim population by introducing more halal food products like Afia's kibbeh.
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