It's not often that someone in a developed country has had to deal with dehydration, yet the Measuring Balloon can come in handy there as much as in developing countries. If anything, people in less fortunate situations may be more aware of rehydration tactics than those who have never had to worry about it.
Designed by Story Worldwide in response to PSFK's Future of Health report, the Measuring Balloon shows exactly how much sugar, salt and water is required to rehydrate your body. The balloon itself provides a convenient and clean way to distribute the instructions.
Key Themes Behind This Trend
- Rehydration Education
- An opportunity for companies to develop innovative tools and resources to educate people on rehydration tactics.
- Personalized Rehydration Solutions
- An opportunity for companies to develop personalized rehydration solutions for individuals and athletes based on their specific needs.
- Smart Rehydration Devices
- An opportunity for companies to develop smart devices to monitor and track hydration levels and provide real-time rehydration recommendations.
Where This Applies
- Healthcare
- An opportunity for healthcare companies to integrate rehydration education and personalized solutions into their services.
- Fitness
- An opportunity for fitness companies to create smarter hydration tracking devices for athletes and gym-goers.
- Food and Beverage
- An opportunity for food and beverage companies to develop innovative rehydration solutions such as customized hydration drinks and snacks.
