Jessica Simpson Returns to the Small Screen With Positive Message

 - Jun 4, 2009   Updated: Aug 4 2011
References: nymag
Recently on the rumor mill is the nugget that Jessica Simpson will be hosting her own reality show, where she explores the perception of beauty and tackles body image issues.

Clearly this is a reaction to the media frenzy over Jessica Simpson's recent weight gain. I have to give the girl credit for finding the good in that awful situation. I hope that the show works out. It sounds like a good thing.

Implications - Consumers embrace products and services that are endorsed by a notable celebrity. They recognize these figures from the media, and grow to respect their opinions and ideals.