Beautiful Blooming Resortwear

Stella McCartney's Resort Collection Offers Garden-Like Fashion

Stella McCartney's Resort '16 Collection is the latest line to showcase for the cruise collection season. Slightly stepping away from the repetitive 70s style, McCartney makes her latest collection a wearable garden.

Never one to deny the resort season of sunny style, Stella McCartney's Resort line perfectly complements the season. Florals may seem like a spring fashion cliche, but this cruise collection features English blooms across an array of beach-worthy dresses and androgynous suits. Tailored shirts are given a contemporary look with sarong-style wrap detail while draped lapels take over other sophisticated items.

McCartney has explained that this collection is "all about life and color and flowers." When it comes to finding and applying her inspiration, the English designer has yet to mislead the fashion industry.

Resortwear Fashion
Designers are creating wearable fashion with a focus on resort-style clothing.
English Bloom Patterns
Clothing designs that have floral patterns with English blooms are gaining popularity.
Androgynous Style
Androgynous style clothing is being incorporated in resortwear creating a contemporary look.

Where This Applies

Fashion & Apparel
Fashion and apparel designers can incorporate English bloom patterns and androgynous style clothing into their resortwear collection for a unique twist.
Tourism & Travel
Resortwear fashion can be marketed to the tourism and travel industry as stylish and comfortable clothing for vacationers.
Textile Manufacturing
Textile manufacturers can invest in creating fabrics with English bloom patterns to cater to the growing demand for this trend in the fashion industry.
SCORE
5.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 78%
Activity 69%
Freshness 8%