Refreshing Muscle-Building Supplements

MaxiNutrition Cyclone Clear Offers a Juice-Like Flavor

The MaxiNutrition Cyclone Clear has been added to the brand's product portfolio as its latest supplement that takes on the needs of athletic consumers.

The product features 35-grams of protein from whey isolate with almost zero fat, 11-grams of carbohydrates and 192-calories, while also featuring a blend of muscle-building inclusions. This includes Creapure creatine, glutamine and HMB. The clear composition of the protein supplement means it will deliver a refreshing profile in Blackcurrant and Orange options to work well for athletes who are experiencing fatigue with the traditional creamy composition of whey supplements.

The MaxiNutrition Cyclone Clear is easy to drink post-workout to make it ideal for the increasing number of consumers practicing intense athletic training.

Clear Protein Drinks
Juice-like protein formats are reshaping sports nutrition by offering lighter alternatives to traditional creamy shakes for consumers seeking refreshment after intense training.
Multi-ingredient Recovery Blends
Formulations combining whey isolate, creatine, glutamine and HMB signal opportunities for all-in-one performance products that simplify post-workout routines.
Flavor-fatigue Fitness Nutrition
Athletes tired of conventional supplement textures are creating demand for novel taste profiles, transparent beverages and more enjoyable functional formats.

Sectors Adopting This

Sports Nutrition
The category is evolving beyond standard powders as brands develop refreshing, high-protein products aligned with serious training and recovery needs.
Functional Beverages
Clear, macro-balanced drinks highlight the potential for beverage companies to merge hydration cues with muscle-building benefits.
Health and Wellness Retail
Retailers can benefit from expanding shelf space for convenient performance supplements that appeal to active consumers seeking cleaner, lighter options.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 33%
Activity 22%
Freshness 100%