Smokin' Sapphic Suiting

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Stylish Modeling Duo Martha Hunt and Daria P in GQ UK

— October 9, 2009 — Fashion
Androgyny reigns even in men’s magazines as proven by models Martha Hunt and Daria P in GQ UK. In the style section of the Fall 2009 edition of GQ UK photographer Chad Pitman contributes a sizzling, black and white, sapphic-esque editorial.

Wearing lingerie by Agent Provocateur and men’s suiting from Thom Browns, Dior Homme, Burberry Prorsum, Lanvin, and Gucci, the girls give GQ readers a lesson in distinguished dressing and show how sexy suits can be.

Trend Themes

  1. Androgynous Fashion — Opportunity for designers to create gender-neutral clothing for both men and women.
  2. Sapphic Styling — Potential for inclusive and diverse fashion campaigns featuring same-sex couples.
  3. Lingerie as Outerwear — Market for lingerie brands to expand their offerings to include outerwear pieces.

Industry Implications

  1. Fashion — Fashion brands can explore and embrace the androgynous fashion trend to cater to a wider audience.
  2. Advertising — Opportunity for advertising agencies to create inclusive and diverse campaigns that showcase different forms of love and relationships.
  3. Lingerie — Lingerie brands can tap into the trend of lingerie as outerwear and create versatile pieces that can be worn in both private and public settings.
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