At first, I was so intrigued by the Mark Holthusen Kohler ads that I didn't even realize they each featured kitchen and bath fixtures. So well done, the ads didn't seem contrived or ridiculous--simply ingenious.
The Mark Holthusen Kohler ads are all tied together by the fact that they center around faucets, showers, toilets and the like. Aside from that, they are entirely based on imaginative scenarios that completely differ from one another. The gallery is a must-see.