As a number of governments have relaxed regarding marijuana laws, marijuana dispensaries have since been popping up. Apple recently approved a new app called Blaze Now, which allows dispensaries to list their location so that users can find, use and rate them.
Created by marijuana dispensary owners, their goal was to create an online platform and community for both dispensary users and owners. The Blaze Now website resembles a blog and gives contributors the chance to publish marijuana-related articles. Another goal of Blaze Now is to attract mainstream advertising to its site and app.
Evergreen Systems Incorporated is currently in charge of producing the content for the site. To drive traffic and expand the brand, the app is being used to create a user rewards program. Blaze Now hopes to be the place for dispensary owners to manage their listings and be home to dispensary reviews and information.