10-in-1 Hair Primers

Tinashe Teamed Up with Eva NYC to Launch the Mane Magic 10-in-1 Primer

Singer, producer, and dancer Tinashe is now adding haircare experts to her resume with the launch of her new Mane Magic 10-in-1 Primer.

Created in partnership with the haircare brand Eva NYC, Tinashe's new Mane Magic 10-in-1 Primer multi-tasking formula is designed to solve your biggest hair dilemmas. The primer helps to smooth, strengthen, and add shine to your hair, all while protecting it from the damage caused by heat styling – something that's especially important for anyone with natural curls. Perhaps the best part is that this multi-purpose product also comes with a budget-friendly price tag. The Mane Magic 10-in-1 Primer sells for just $12 USD at major retailers like Target, CVS, and Ulta stores.

Image Credit: Eva NYC

Multi-tasking Hair Products
The launch of Tinashe's Mane Magic 10-in-1 Primer highlights the trend towards multi-functional hair products which tackle several hair dilemmas at once.
Affordable Haircare
With the Mane Magic 10-in-1 Primer retailing at just $12, there is a growing trend towards affordable haircare products that provide value for money.
Celebrity Endorsements in Haircare
More celebrities like Tinashe are entering the haircare industry by collaborating with established brands, leading to exciting new products for consumers.

Where This Applies

Beauty and Personal Care
The beauty and personal care industry is constantly evolving as consumers seek affordable, multi-functional alternatives for haircare issues.
Retail
Major retailers such as Target, CVS, and Ulta stores are playing a critical role in making affordable and high-quality haircare products accessible to consumers.
Celebrity and Entertainment
Celebrities are harnessing their personal brands to create innovative products in the haircare industry, offering a new avenue for growth and collaboration in the entertainment sector.
SCORE
4.1 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 64%
Freshness 12%

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