The love-inspired editorial for Man About Town 2013 entitled 'Love in a Warm Climate' appears to tell a student love story. These fantastic photographs by Lachlan Bailey are shot on a university campus, both in and out of the classroom.
These romantic summer captures feature models Benjamin Eidem and Cameron Russell, who are portrayed as infatuated college students. The style seen in these black and white captures is a cross between modern fashion and '70s apparel. For example, Russell sports some high-waisted bell bottoms and pairs a sweater vest with a turtleneck. These are clearly retro-inspired style choices. The men's wear in this romantic editorial could definitely pass for modern day classy apparel.
The 'Love in a Warm Climate' editorial for Man About Town 2013 romanticizes academic life and encourages the revival of retro fashion.
What's Driving This Trend
- Academic Romance Fashion
- There is an opportunity to bring together elements of retro and modern fashion to create a unique style inspired by romance in academic settings.
- University Campus Photography
- Photographers and fashion brands can leverage the romantic and nostalgic vibes associated with university campuses to create engaging editorial content and campaigns.
- Student Love Storytelling
- There is an opportunity to create compelling storytelling that romanticizes academic life and appeals to younger audiences.
Who This Affects Most
- Fashion and Apparel Industry
- Fashion brands can take inspiration from the retro-inspired style seen in the editorial to create modern yet nostalgic collections that appeal to younger audiences.
- Photography and Media Industry
- Photographers and media companies can leverage university campuses to create engaging and authentic editorial content that resonates with younger audiences.
- Publishing Industry
- Publishing houses can create romantic novels and stories that romanticize academic life and resonate with younger audiences who crave this type of content.
