Revamped Modernized Bed Trunks

Pharrell Williams Designs a New LV Matte Lit Bed Trunk

Louis Vuitton's men's creative director Pharrell Williams works in collaboration with the artistic director Nicolas Ghesquière to work on one of the house's most notable pieces: the Matte Lit. This is a trunk bed that was originally designed in the 19th century for explorers and aristocrats.

It boasts a portable structure and heritage sleeping solution and is entirely revamped with a more modern lens by both talents. The new version wraps the exterior with distressed stripes as a nod to the 1872 LV canvas. The interiors are adorned with bright red and white stripes and have a jacquard mattress and pillow embroidered with 'LV Lovers.' Ghesquière's variation has a futuristic approach with metal plates and corner pieces.

Image Credit: Louis Vuitton

Modernized Heritage Revival
There is a rise in the reimagining of classic luxury items with contemporary touches, blending historical significance with modern aesthetics.
Collaborative Luxury Design
Top-tier brands are increasingly partnering with renowned creatives to produce unique, co-designed products that cater to high-end consumers' desire for exclusivity.
Portable Luxury Furniture
Portable yet luxurious furniture designs are gaining popularity, emphasizing both functionality and high-end comfort for affluent, mobile lifestyles.

Industries Being Reshaped

Luxury Goods
The luxury goods industry is evolving to include innovative heritage-inspired designs, merging tradition with avant-garde elements.
Interior Design
The interior design sector is seeing a trend toward multifunctional, portable pieces that cater to a nomadic yet luxurious lifestyle.
Fashion and Lifestyle
In the fashion and lifestyle industry, the collaboration between iconic figures and brands is driving the creation of exclusive, trendsetting products.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 40%
Activity 15%
Freshness 32%