Dynamic Golden-Tinged Sneakers

HOKA Introduces New Colorways of the Mafate Three2 Shoe

HOKA introduces new tonal iterations of the Mafate Three2 silhouette. The shoe is defined by its chunky midsole unit, technical upper, and toggle lacing system. Another notable detail is the heel pull tab at the back of the shoe for a seamless fit.

The new colorway palettes that are joining the roster include Eggnog and Golden Yellow -- both of which have a gold tone to them. It comes in a golden hue throughout the upper, starting with the mesh base foundation before being overlaid to give it some structure. It rests on top of a white midsole unit for a tonal contrast. Another form of contrast is applied with a deep green detail throughout.

Image Credit: HOKA

Golden-tinged Sneaker Colorways
Incorporating gold tones in sneaker design to create visually striking palettes with tonal contrasts.
Chunky Midsole Silhouette
Embracing chunky midsole units in shoe design for a blend of fashion and functionality.
Toggle Lacing System Innovation
Revamping lacing systems in footwear with toggles for a modern and convenient twist on traditional designs.

Industries Being Reshaped

Footwear Manufacturing
Opportunities for footwear brands to experiment with golden hues and chunky midsoles to attract fashion-forward consumers.
Fashion Design
Exploring the incorporation of toggle lacing systems in clothing items beyond traditional shoelaces for added style and functionality.
Sportswear Retail
Innovative applications of gold color palettes in athleisure products to cater to the demand for unique and eye-catching sportswear.
SCORE
7.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 96%
Activity 88%
Freshness 25%