If these preview images for the Mackage Spring 2010 collection are any indication, the badass rocker vibe we've seen all year is continuing unabated well past winter. Donat is the photographer behind the images you see above, and Robert of Elmer Olsen is the model.
I don't know about you, but I don't think I'll ever get tired of seeing menswear collections that emphasize the rugged features of a man with different variations on the classic leather jacket. Check out more shots of the Mackage Spring 2010 collection above, and see if you agree.
Key Themes Behind This Trend
- Badass Leather Menswear
- Opportunity for designers to innovate edgy, masculine designs using leather fabrics.
- Rockstar-inspired Fashion
- Opportunity for fashion retailers to capitalize on the continued popularity of the rocker aesthetic.
- Rugged Menswear Collections
- Opportunity for fashion brands to showcase the rugged features of masculinity with the classic leather jacket.
Where This Applies
- Fashion
- Fashion designers and retailers can create edgy clothing lines to meet the ongoing demand for classic leather jackets.
- Retail
- The rocker-inspired fashion trend offers new retail opportunities for men's clothing brands.
- Manufacturing
- Increased demand for leather jackets can mean more growth opportunities for leather manufacturers.
