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The MAC 'Hey, Sailor!' Collection is Modeled After Pin-Up Girls

 - May 30, 2012
References: maccosmetics & nylonmag
The MAC 'Hey, Sailor!' collection boasts a series of eye shadows, lip pencils, mascaras and glosses that are all modeled after the glamorous appeal of retro pin-up girls. The line pays heed to the prototypical image of the authentic nautical vixen via waterproof technology, providing women with the opportunity to sail the seas this summer without any aesthetic worry.

The Hey Sailor! brand plays upon the best of classic Baby Jane features. The 'Red Racer' hues chosen for the lip lacquers and deep 'Naval Blue' shades all echo the images of icons like Betty Grable and Anne Gwynne.

The MAC label is known for its support of unlikely themes, spurring creativity no matter the season. The temporary tattoo sets sold with the online purchase of Hey, Sailor! products add to its remarkable creative canon as few cosmetic brands would opt for such an unusual freebie.