The LRG Holiday 2010 lookbook escapes into the icy mountains, showcasing awesome winter looks and some snowy adventures.
Up on the mountain tops, the LRG models go skiing, snow mobiling and hike through thigh-deep snow. Of course, LRG brings out the latest holiday gear for men. The lookbook shows a range of lumberjack plaids, dark fitted denims and warm fleecy shirts to keep it hip and warm on the slopes.
Implications - My favorite aspect about this winter wonderland lookbook is the fact that it proves that functional apparel can still look highly fashionable. There's really no need to sacrifice one for the other and I'm glad someone has come along to amalgamate the two things so well.