At CES 2020, L'Oréal Perso is set to make its debut as a three-in-one device for personalized skincare and cosmetics. The
AI-powered at-home system is designed to create tailored formulas such as skincare, and in the future, lipstick and foundation will also be introduced.
The device itself stands a few inches tall and weighs just over a pound, and uses a simple four-step process to create customized skincare and cosmetic products. To begin, users can take a photo with their smartphone camera for the Perso mobile app, which provides skin analysis. This personalized skin assessment is followed by collecting Breezometer geo-location data to determine the conditions of the local environment. After users identify their areas of concern, 'Oréal Perso creates high-performance skincare that's portioned in single doses, and adjusted for day and night application.
Image Credit: L'Oréal
Why This Trend Is Growing
- Personalized Skincare Systems
- L'Oréal Perso's AI-powered at-home device provides tailored skincare and cosmetic formulas for personalized beauty routines.
- Next-gen Beauty-tech
- L'Oréal Perso introduces cutting-edge technology to create customized skincare, with plans for future expansion to include lipstick and foundation.
- Tailored Formulas
- L'Oréal Perso creates high-performance skincare products adjusted for day and night application, providing personalized solutions for individual needs.
Industries Being Reshaped
- Beauty and Cosmetics
- The beauty and cosmetics industry can embrace AI-powered devices like L'Oréal Perso to revolutionize the way beauty products are created and customized.
- Health and Wellness
- The health and wellness industry can explore personalized skincare systems to cater to individual skincare needs, promoting self-care and customization.
- Wearable Technology
- The wearable technology industry can integrate advanced skin analysis and personalized beauty-tech features into wearable devices, offering personalized skincare solutions on-the-go.
