Though Olympic athletes are the center of attention when receiving of their medals, the ceremonial presenters must look uniform and presentable in comparison, which is a feat that the newly unveiled London 2012 medal-presenting apparel achieves.
The attire boasts simple cuts, seamless patterns and a plum-purple hue. The minimalist suits feature sharp and angled elbow sleeves (which look like something out of 'Transformers'), while the dresses are topped off with a teardrop-fashioned hat (similar to those worn at the Royal Wedding last summer!). This year, the coveted job was given to design students Thomas Crisp and Trine Hav Christensen at the Royal College of Art, instead of a famed designer.
The overarching look of the podium garments are fashioned in sync with the Olympic logo, giving the globally televised event a uniform, modern tone.