Parisian Poolside Fashion

The L'Offciel Paris 'Fraiche Oasis' Editorial Stars Ilse de Boer

The L'Offciel Paris 'Fraiche Oasis' editorial is at once quaint and sensual. The sensuality is due in large part to the plethora of revealing poolside fashion while the quaintness owes itself to the Parisian flair and exotic foliage. Filled with classy bikinis and summer coverups, the looks are perfect for a summer getaway abroad or to the beach.

Shot by Greek photographer Thanassis Krikis, the L'Offciel Paris 'Fraiche Oasis' editorial appears in the June-July 2013 issue of the magazine. It stars model Ilse de Boer. The Dutch beauty was outfitted by stylist Vanessa Bellugeon, who pulled summer pieces from the likes of Chanel, Isabel Marant, Anne Fontaine and Gucci. The elegant looks were perfected with glamorous waves and a flawless face by beauty artist Sergio Corvacio.

Poolside Fashion
Disruptive innovation opportunity: Designing swimwear and coverups with innovative materials and sustainable production methods.
Parisian Flair
Disruptive innovation opportunity: Creating a new retail experience that combines Parisian style with immersive technology for a unique shopping experience.
Exotic Foliage
Disruptive innovation opportunity: Developing eco-friendly luxury resorts that incorporate natural surroundings and promote sustainable tourism.

Who This Affects Most

Fashion Retail
Disruptive innovation opportunity: Implementing virtual fitting rooms and augmented reality technology to enhance the online shopping experience.
Beauty and Cosmetics
Disruptive innovation opportunity: Developing sustainable and cruelty-free beauty products that align with the growing demand for ethical and eco-friendly options.
Travel and Tourism
Disruptive innovation opportunity: Creating travel platforms that offer personalized itineraries and recommendations based on travelers' interests and sustainability preferences.
SCORE
5.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 75%
Freshness 8%