The El Pollo Loco Loco Burrito Grillers are Northern Mexico-Inspired
Michael Hemsworth — December 30, 2022 — Lifestyle
References: elpolloloco & brandeating
The El Pollo Loco Loco Burrito Grillers are a new range of menu items being launched as a Northern Mexico-inspired cuisine option for patrons to pick up this winter. The Sonoran-style burritos come with your choice of citrus-marinated, fire-grilled chicken or shredded beef along with shredded cheese, diced onions and chopped cilantro in a soft tortilla before being grilled. The burritos come with two servings per order along with a side of Loco Dipping Sauce that boasts a warm, savory chili broth flavor that's finished with a touch of queso blanco for creaminess.
The El Pollo Loco Loco Burrito Grillers are arriving now at participating locations nationwide, but will only be available for a limited time.
Image Credit: El Pollo Loco
The El Pollo Loco Loco Burrito Grillers are arriving now at participating locations nationwide, but will only be available for a limited time.
Image Credit: El Pollo Loco
Trend Themes
1. Northern Mexico-inspired Cuisine - Restaurants can explore incorporating Sonoran-style dishes into their menu offerings to cater to customers looking for unique, regional flavors.
2. DIY Burrito Kits - Businesses can capitalize on the popularity of burritos by offering customers the ingredients to make their own Sonoran-style burritos in the comfort of their own homes.
3. Collaborative Menu Offerings - Companies can seek partnerships with regional chefs and restaurants to offer new and unique menu items that cater to different taste preferences, such as adding Sonoran-style burritos to their menus.
Industry Implications
1. Food and Beverage - Restaurants can leverage regional cuisines, like Sonoran-style dishes, to attract and retain customers through unique flavor offerings.
2. Meal Kit Delivery Services - Meal kit delivery services can explore offering Sonoran-style burrito kits to customers who enjoy cooking at home and trying new recipes.
3. Collaborative Marketing - Brands, such as El Pollo Loco, can seek collaborations with other businesses, particularly those that specialize in regional cuisine, to create unique and memorable dining experiences for customers.
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