LIVINCOOL's Pastel Sweat Sets are Perfect for Summer
Ellen Smith — August 12, 2020 — Fashion
Sweatpants as a fashion statement has been a huge hit as consumers continue to spend time indoors due to the COVID-19 pandemic, but those looking to remain stylish while comfortable should look no further than LIVINCOOL's pastel sweat sets.
The L.A-based brand has released these comfortable suits in multiple colorways that are helping consumers making the perfect summer statement, while remaining cozy. To make things appropriate for the hot weather, this new release offers adorable and lightweight sweat shorts that can keep one cool throughout the season. Currently, the sets are available in three colorways which include a light pastel tie-dye, blue and purple. each piece features the 'LIVINCOOL' branding on the shorts and tops.
Image Credit: Emanuele D’Angelo
The L.A-based brand has released these comfortable suits in multiple colorways that are helping consumers making the perfect summer statement, while remaining cozy. To make things appropriate for the hot weather, this new release offers adorable and lightweight sweat shorts that can keep one cool throughout the season. Currently, the sets are available in three colorways which include a light pastel tie-dye, blue and purple. each piece features the 'LIVINCOOL' branding on the shorts and tops.
Image Credit: Emanuele D’Angelo
Trend Themes
1. Pastel Sweat Sets - The rise of pastel sweat sets as a fashionable and comfortable summer outfit option offers opportunities for brands to innovate and explore new colorways and styles.
2. Athleisure Fashion - As sweatpants become a fashion staple, the rise of athleisure fashion presents opportunities for companies to take this trend up a notch and explore merging comfort with high-end fashion.
3. Versatile Loungewear - The demand for versatile loungewear that can be worn both indoors and outdoors is an opportunity for brands to design multi-functional and stylish pieces that cater to the evolving needs of consumers.
Industry Implications
1. Fashion - The fashion industry can capitalize on the pastel sweat sets trend by producing and marketing new colorways and designs that align with the changing seasons and consumer preferences.
2. Sportswear - Sportswear companies can leverage the athleisure fashion trend to innovate and create high-quality and comfortable sportswear that can be worn for both athletic and leisure purposes.
3. Streetwear - The rise of versatile loungewear presents an opportunity for streetwear brands to design trendy and multi-functional pieces that cater to the streetwear culture and lifestyle.
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