LITA is Ciara's new ready-to-wear fashion collection. Ciara's brand is the latest to join The House of LR&C. The new women's collection is built on the philosophy that Love Is The Answer (LITA). Ciara wishes to convey inclusivity and love through her collection of effortless fashion items.
The brand's new collection is designed with Ciara's signature tomboy chic style. Inspired by the 90s, the collection focuses on sustainability to show consumers that conscious consumerism can include style. This is an integral part of the brand's ethos, which is projected through its fashion items. The collection features an Armor Coat in Faux Fur Jersey, Lover Shirt Jacket in Lamb Papery, the 90s inspired Varsity Tour Jacket, and Leader Track Pant in Stretch Leather.
Image Credit: Ciara